Comfort in the elements for less fuss & more fun;
mindfully made to respect, grow & enjoy our awesome planet.

Mother Nature is a total babe.

We’d like her to stay that way, so we do all we can to minimize our impact and give back to the world we love.  Planting trees for each piece sold, carbon neutral business, using responsible materials & local production…it’s all just the beginning. Join us on our journey, and let’s keep nature neat!

read our philosophy

so far, we’ve planted

5014

trees in forests damaged
by fire & disease.

Lifecycling

Lifecycling

Send us back your old hats, wetsuits and tags
so we can find a second use for them, and we’ll hook you up to say thanks.

Family Journal

Family Journal

Meet our family of ambassadors and follow our adventures.

Find-A-Rime

Find-A-Rime

A modern-day treasure hunting contest!
Everyone likes free stuff, so get outside and get the goods.